Rufus
Rufus
Oluwaseyi
Oluwaseyi
Open to contract and full-time roles.
Open to contract and full-time roles.
Saturday, September 12
Saturday, September 12
Hi, I'm Rufus Oluwaseyi
Hi, I'm Rufus Oluwaseyi
Hi, I'm Rufus Oluwaseyi
I design modern web and mobile experiences that work, blending aesthetics, usability, and strategy.
Selected Work
All (8)
Mobile Apps (3)
Web Apps (2)
Websites (3)
VELO Fintech App
VELO is a multi-currency fintech wallet that allows users to receive, hold, swap, and spend money seamlessly across Naira (NGN), US Dollars (USD), and Cryptocurrency.
View case study
Campcon Social App
Campcon is a social app designed specifically for the university campus community, allowing students to access important information, materials, events and stay connectedd to peers
View case study
Handyman Web App
Handyman is a free-to-use web app where users can find artisans in their area quickly for whatever services they need.
Coming soon
Affluent Rides
Affluent Rides is an app where users can rent cars for flexible durations. Users can also list their cars for rent.
Go to app
Kora Waitlist
Kora brings your ideas, content, collaborations, and creator business into one beautifully simple workspace.
Go to website
Kora Workspace
Kora is a workspace built for modern creators. Capture ideas, organize content, manage collaborations, and keep track of the business behind your creativity — without jumping between a dozen different tools.
Coming soon
Mimi's Portfolio
Mimi is a talented ghostwriter who helps authors shape and improve their stories
Go to website
Trenztech
Trenztech is a Web3 based startup that helps founders in Web3 raise funds from VCs
Go to website
Selected Work
All (8)
Mobile (3)
Web Apps (2)
Websites (3)
VELO Fintech App
VELO is a multi-currency fintech wallet that allows users to receive, hold, swap, and spend money seamlessly across Naira (NGN), US Dollars (USD), and Cryptocurrency.
View case study
Campcon Social App
Campcon is a social app designed specifically for the university campus community, allowing students to access important information, materials, events and stay connectedd to peers
View case study
Handyman Web App
Handyman is a free-to-use web app where users can find artisans in their area quickly for whatever services they need.
Coming soon
Trenztech
Trenztech is a Web3 based startup that helps founders in Web3 raise funds from VCs
Go to website
Affluent Rides
Affluent Rides is an app where users can rent cars for flexible durations. Users can also list their cars for rent.
Go to app
Kora Waitlist
Kora brings your ideas, content, collaborations, and creator business into one beautifully simple workspace.
Go to website
Kora Workspace
Kora is a workspace built for modern creators. Capture ideas, organize content, manage collaborations, and keep track of the business behind your creativity — without jumping between a dozen different tools.
Coming soon
Mimi's Portfolio
Mimi is a talented ghostwriter who helps authors shape and improve their stories
Go to website
My Design Process
My Design Process
Turning Ideas into Products
My workflow is simple and efficient. I own the design process end-to-end, taking the project from idea to useable products.
Research
This is where I carry out problem discovery, user needs, wants and what already works. This sets the tone for the whole design process
Research
This is where I carry out problem discovery, user needs, wants and what already works. This sets the tone for the whole design process
Ideate and Design
I use data gotten from my research to explore different design directions. I often come up with multiple solutions and ultimately move forward with the one that bests solve the problem.
Ideate and Design
I use data gotten from my research to explore different design directions. I often come up with multiple solutions and ultimately move forward with the one that bests solve the problem.
Test and Hand-off
User testing follows after high-fidelity designs. I iterate based on user feedback, improve the designs and hand-off for development
Test and Hand-off
User testing follows after high-fidelity designs. I iterate based on user feedback, improve the designs and hand-off for development
About me
About me
I'm pretty simple tbh …
I'm pretty simple tbh …
I’m Rufus, someone who’s endlessly curious about how people think, live, and connect. Design is one of the ways I explore that curiosity, but it’s not the whole story. I love learning new things (often from unexpected places), and finding meaning in small everyday details. My work reflects that mix of curiosity and care. I take my work seriously. When I'm not designing, you can catch me watching netflix or listening to music.
That said, let me put you on some good music😉.
I’m Rufus, someone who’s endlessly curious about how people think, live, and connect. Design is one of the ways I explore that curiosity, but it’s not the whole story. I love learning new things (often from unexpected places), and finding meaning in small everyday details. My work reflects that mix of curiosity and care. I take my work seriously. When I'm not designing, you can catch me watching netflix or listening to music.
That said, let me put you on some good music😉.
Work history
Work history
Roles I have taken on
Roles I have taken on
Work history
Product Designer, Baskett NG
March 2026 - May 2026
Lagos
Led the end-to-end design of Baskett NG’s customer-facing fintech experience, from onboarding and KYC to wallet management, transfers, transaction history, and profile management.
Designed the customer credit experience that connects Baskett’s fintech product with its agricultural financing platform, allowing farmers to view loan agreements, repayment terms and payment progress created through the admin portal.
Connected the fintech and lending experiences into a single customer-facing product.
Product Designer, Mireo Health
Oct 2025 - Present
Lagos
Led a journey-first redesign of the core app experience and visual interface, significantly improving usability and end-to-end user flow.
Conducted usability testing and iterated on designs based on user feedback, reducing the development timeline by up to 20%.
Collaborated closely with developers to align design decisions with technical infrastructure, reducing development friction and rework.
UI/UX Designer, Trenztech
July 2025 - Sep 2025
Lagos
Led the end-to-end design of Holdbridge’s escrow payments MVP, covering payment initiation, milestone tracking, wallet integration, and dispute resolution.
Conducted user research and usability testing with freelancers and small businesses, iterating designs to improve user flows and task completion.
Designed landing and waitlist pages, generating early sign-ups and a pool of potential users before launch.
UI/UX Designer, Affluent Rides
May 2025 - July 2025
Lagos
Led the design of mobile and web applications for a luxury car rental marketplace connecting car owners with renters.
Built interactive Figma prototypes to clearly communicate interactions, speeding up development.
Led the design of an admin dashboard enabling efficient management of operations, users, vehicles, bookings, and platform settings.
Product Designer, Baskett NG
March 2026 - May 2026
Lagos
Led the end-to-end design of Baskett NG’s customer-facing fintech experience, from onboarding and KYC to wallet management, transfers, transaction history, and profile management.
Designed the customer credit experience that connects Baskett’s fintech product with its agricultural financing platform, allowing farmers to view loan agreements, repayment terms and payment progress created through the admin portal.
Connected the fintech and lending experiences into a single customer-facing product.
Product Designer, Mireo Health
Oct 2025 - Present
Lagos
Led a journey-first redesign of the core app experience and visual interface, significantly improving usability and end-to-end user flow.
Conducted usability testing and iterated on designs based on user feedback, reducing the development timeline by up to 20%.
Collaborated closely with developers to align design decisions with technical infrastructure, reducing development friction and rework.
UI/UX Designer, Trenztech
July 2025 - Sep 2025
Lagos
Led the end-to-end design of Holdbridge’s escrow payments MVP, covering payment initiation, milestone tracking, wallet integration, and dispute resolution.
Conducted user research and usability testing with freelancers and small businesses, iterating designs to improve user flows and task completion.
Designed landing and waitlist pages, generating early sign-ups and a pool of potential users before launch.
UI/UX Designer, Affluent Rides
May 2025 - July 2025
Lagos
Led the design of mobile and web applications for a luxury car rental marketplace connecting car owners with renters.
Built interactive Figma prototypes to clearly communicate interactions, speeding up development.
Led the design of an admin dashboard enabling efficient management of operations, users, vehicles, bookings, and platform settings.
I'm available...
I'm available...
We should work together
We should work together
Are you building something? Yes? That's what I live for. I'd love to bring my creativity and experience to your team. Let's talk.
Are you building something? Yes? That's what I live for. I'd love to bring my creativity and experience to your team. Let's talk.